Ad Watch: Maine Campaigns Focused On Web, Not Broadcast

May 17, 2018

Eleven candidates are vying for the major party gubernatorial nominations. Four more are running for the Democratic nomination in the 2nd Congressional District. But those numbers have yet to lead to saturation broadcast advertising.

“Morning Edition” host Irwin Gratz talks with Sam Surprise of Surprise Advertising and Brenda Garrand, a founder of Garrand Mohlenkamp. Both have years of experience in crafting political advertising and devising ad strategies.

For disclosure, Brenda Garrand is a board member of Maine Public.